ABOUT
INDEAL

WHAT WE DO

INDEAL is a service provider within the commercial interiors industry, founded more than a decade ago. We provide a platform of tools, services, and connections designed to help dealers and manufacturers.

Combining years of experience and knowledge with fresh perspectives and a passion for innovation, our team continually looks for ways to provide support and insight that helps companies ease their processes, educate their teams, and evolve their business.

WHY WE DO IT

Our foundation is built on deep industry roots. Our growth is sustained by a genuine interest in contributing to a brighter future for our Dealer Members, Brand Partners – and the commercial interiors industry at large. Our unique vantage point provides us with a clear view of the most prevalent challenges companies and the people inside of them are facing, and points to opportunities where we can make a positive impact through our platform.

Three core values guide our efforts:

We value relationships above all else and take feedback to heart – knowing it’s the key to building a company and platform people are proud to be part of.

We’re dedicated to fundamentally changing the way people live and work – giving back to our industry through INDEAL Cares – a charitable organization with a mission to support healthy workplace communities for its employees, and in under-served global communities.

We’re committed to supporting the advancement and longevity of the commercial furniture industry – investing in tools, partnerships, and startups aligned with creating a more sustainable future.

ALLOW US TO INTRODUCE

OUR PEOPLE

LEADERSHIP

Big-picture thinkers.
Big-picture doers.

DAVE BLOCH

CHIEF EXECUTIVE OFFICER

DAVE GATHERUM

CHIEF REVENUE OFFICER

BUSINESS DEVELOPMENT

Feet on the street.
Guide on your side.
Brain on a plane.

TRACY BAUMER

DIRECTOR OF BUSINESS DEVELOPMENT

MARK NAYLOR

DIRECTOR OF PROGRAM OUTREACH

JIM HEILBORN

TRAINING & DEVELOPMENT CONSULTANT

TREVOR BLOCH

PARTNER ENGAGEMENT MANAGER 

NATASHA GARNER

BRAND STRATEGY MANAGER

PRISCILLA WEBER

CHAMPION PROGRAM COORDINATOR

KIM HOCKENBERRY

PROGRAM INTEGRATION ASSOCIATE

DAN WACKER

PRODUCT SERVICES CONSULTANT

TECHNOLOGY, ADMIN & ACCOUNTING

Left Brainers.
Keepers of Order.
Improvers of Processes.

ADAM BACZYNSKI

DIRECTOR OF INFORMATION TECHNOLOGY

TARAN SANDHU

CONTROLLER

HELENE CAR

DIRECTOR, PEOPLE & PROCESS

TERESA JANSEN

finance & REPORTING MANAGER

CARLA SARAF

ACCOUNTING SUPPORT SPECIALIST

CATHY BLOCH

CONFERENCE COORDINATOR

MARKETING, PRODUCTION & CREATIVE

Idea Developers.
Brand Afficionados.
Fun-First Administrators.
Grammar Geeks.

JEN GRUBBA

DIRECTOR OF MARKETING RESOURCES

JILL THOMAS

DIRECTOR OF CREATIVITY & COMMUNICATIONS 

KARI ANDERSON

DIGITAL MARKETING CONSULTANT

JEREMY NORRIS

DIGITAL MARKETING MANAGER

CAMILA TABORDA

DIGITAL MARKETING COORDINATOR

MANDY CAIN

MARKETING RESOURCE SPECIALIST

LOGAN GATHERUM

MARKETING INTERN

THIS SPOT COULD
BE YOURS!

Sure, we’re biased, but we think we’ve got a pretty great team! We may not have any current openings, but we’re always on the lookout for exceptional talent. Send us your resume to get on our radar.